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The Back Deck

Our view on navigating today’s marketing landscape

Posts Tagged ‘trends’

6 May
2010

Quotable Charlene Li

On the last day of Web 2.0 Expo in San Francisco, Charlene Li of “Groundswell” fame spread the gospel of

5 May
2010

The Value of a Handshake in a Digital World

In a digital world filled with follows, pokes and friend requests, have we lost sight of the value in a

4 May
2010

Insights from Web 2.0 Expo in SF

Forget the fan page (in a sense). It’s all about getting into the Facebook news feed with a compelling update

4 May
2010

Overheard at Web 2.0 Expo in SF on Tuesday morning

In the midst of the rapid-fire conference sessions at Web 2.0 Expo in San Francisco, here are several snippets of

7 Apr
2010

5 Minutes, 4 Tools for Your Social Media Practice

One of the biggest challenges in social media practice is keeping up with the Brizz.lys. It seems like each workday

20 Jan
2010

Human Is the New Black: What Trust Agents Tells Us about Social Media

As communicators, we read and write a lot of content. In fact, I’ve heard that the average consumer takes in

30 Dec
2009

Delving into Twitter: Popular Questions and Lessons

The year 2009 will undoubtedly go down as the year that Twitter exploded onto the communications scene. With so much

1 Jul
2009

Le Tour de Search: Semantic and Visual Engines Making Aficionados Happier

After the release of Microsoft’s latest search engine investment, Bing http://www.bing.com, there was an onslaught of credible and non-credible reviews

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