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The Back Deck

Our view on navigating today’s marketing landscape

Posts Tagged ‘marketing’

14 Jun
2013

New Hires and Promotions in Earned Media Group

CMD EARNED MEDIA GROUP ANNOUNCES NEW HIRE AND PROMOTIONS PORTLAND, Ore.  – CMD, one of the leading marketing agencies on

12 Jun
2013

The Healthy Agency-Client Dynamic

A positive long-term relationship takes care, attention and ongoing checkups Just like any relationship, the best client-agency partnership is a

20 May
2013

What We’re Reading Now: Content Marketing

Content marketing is top-of-mind around the office this spring. All of the posts and articles that have caught our attention

7 May
2013

CHANGE AGENTS

CMD CREDITS ABILITY TO STAY AHEAD OF RAPID CHANGE AS KEY TO SUCCESSS PORTLAND, Ore. – A difficult economy. A

1 May
2013

It’s a “Beautiful” Thing: CMD and AC Portland RAISE to Support Area Youth

  Pro-bono assignments can present a challenging predicament for any agency.  On one hand, the agency team is typically very

19 Apr
2013

What We’re Reading Now

There are some excellent fodder for your next digital marketing brainstorm in this week’s headline roundup, from locating influencers on

17 Apr
2013

From Funnels to Breadcrumbs: Why Shortcut to Sales Mentality Misleads Many Marketers

I bought a pair of shoes yesterday―admittedly, not earth-shattering news. But it brought to mind the discussion many brands are

11 Apr
2013

Building the Agency of the Future

Illustration by David Lemke, CMD Guest Post by Kevin Murphy, CMD’s Director of Digital Strategy Flying cars, jet packs, ads

8 Mar
2013

What We’re Reading Now

From Twitter demographics to SXSW 2013 tips, here are a few of our favorite things we’re reading this week at

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