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The Back Deck

Our view on navigating today’s marketing landscape

Posts Tagged ‘entertainment’

22 Sep
2010

Behold, the Versatile Video Commercial

A few months ago I wrote about what makes an online viral video, if that’s even possible. Now, it’s time

12 Jul
2010

CMD World Cup Haiku Winner Unveiled

The results are in. Yes, Spain captured the World Cup title on Sunday with an exciting 1-nil win over The

6 Jul
2010

Time to Vote: Select the Winning World Cup Haiku

Thanks to everyone who participated in the CMD World Cup Haiku Contest! It was a tough job, but we’ve narrowed

3 Jun
2010

Lesson Learned: Step Up to the Plate

The ending of the Detroit Tigers baseball game last night has turned into a social media phenomenon. Why? Because someone

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