The recent Gap logo fiasco got me thinking about logos and branding and the current climate that exists for any

Okay, so you want to start blogging. You have your platform and you have your URL; now what? We all

Sorting out your SMEs? Tracking to your MBOs? RTing your friend’s OOBE? What now? This post goes out to all

The power a simple, please, thank-you, some positive recognition or small act of courtesy can have never ceases to amaze

Forget the fan page (in a sense). It’s all about getting into the Facebook news feed with a compelling update

Social media can be a dream tool when the digital seas are calm and customers are singing praise far and