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The Back Deck

Our view on navigating today’s marketing landscape

Posts Tagged ‘communications’

3 Sep
2010

The Glamorous Life of an Event Producer

Hello, September! Julie Yamamoto and I are just a few weeks away from our WordCamp Portland presentation, “From Personal Blogger

1 Sep
2010

Are You Loved? Understanding and Fostering Customer Relationships

Are you loved? It’s a tough question. Your mom loves you. Your pet. Your best friend. The guy who gives

26 Aug
2010

CMD Coffee Conversations: Caryn Herder

Campaigns are not just about the tactics. Without an overall understanding of the major elements that go into a successful

30 Jul
2010

Hot Headlines: Week of July 26, 2010

With thousands of headlines and tips being shared every hour on Twitter alone, we thought it would be helpful to

30 Jul
2010

We’re Hiring: Bloggers Inquire Within (Yourself)

In this economy, it’s a privilege to hang the shingle saying, “we’re hiring.” Having just interviewed two job candidates, I

28 Jul
2010

Social Search: New Thinking on SEO Best Practices

So you’ve researched and woven together your keywords, mastered your metadata and rocked your page description. You’re ready to post

14 Jul
2010

Taming the Wild West

Full disclosure: This blog post is in accordance with company rules, FTC guidelines and the U.S. Constitution. P.S.: No animals

7 Jul
2010

Where Is Your Community?

Here’s a not-secret confession: I moonlight as a blogger. I’ve been blogging for more than five years now. In fact,

6 Jul
2010

Time to Vote: Select the Winning World Cup Haiku

Thanks to everyone who participated in the CMD World Cup Haiku Contest! It was a tough job, but we’ve narrowed

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