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The Back Deck

Our view on navigating today’s marketing landscape

Posts Tagged ‘cmd agency’

24 Nov
2010

Focusing on Convergence at AdTech New York

The CMD contingency hit the Big Apple at AdTech New York earlier in the month, where the buzzword on everyone’s

3 Nov
2010

BlogWorld Expo: This Ain’t No Naked Lady Party!

I was very fortunate to attend BlogWorld Expo in Las Vegas recently. I didn’t quite know what to expect. I’ve

27 Oct
2010

The Headlines You May Have Missed . . . Like Me

I love my Twitter and Facebook news feeds. I really do. But sometimes after seeing the same topics show up

20 Oct
2010

Open Source Branding: A Look at the Gap Flap

The recent Gap logo fiasco got me thinking about logos and branding and the current climate that exists for any

6 Oct
2010

Synergistic Agencies are Today’s Mad Men Equivalent

As a fan of the hit show “Mad Men,” I love the scenes in which product campaigns are pitched to

22 Sep
2010

Behold, the Versatile Video Commercial

A few months ago I wrote about what makes an online viral video, if that’s even possible. Now, it’s time

14 Sep
2010

Resume Tip Dept.: Saying What You Mean

Thanks to all the folks who have been following our tips for job seekers, especially bloggers who are looking to

10 Sep
2010

What Happened to Google Wave? A User Experience Perspective

Last week, someone in the office asked me, “Why did Google Wave fail?” Immediately I remembered, “Oh, yeah . .

3 Sep
2010

The Glamorous Life of an Event Producer

Hello, September! Julie Yamamoto and I are just a few weeks away from our WordCamp Portland presentation, “From Personal Blogger

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