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The Back Deck

Our view on navigating today’s marketing landscape

Posts Tagged ‘advertising’

3 Sep
2009

Sociology and Social Media Marketing

Social media has taken the marketing world by storm. This new concept of humanizing brands by building online communities and

6 May
2009

Understand Your Audience before You Sell in the Social Media World

Max Kerning is NOT an idiot. No. Max Kerning is a pundit, poet, and pontificating paragon of design. Spend a

14 Apr
2009

Bringing a PR Sense to Social Media

There’s been a lot of discussion recently about where social media should reside within the marketing world. And because it’s

6 Apr
2009

We get it.

We get it. It’s a raging battle out there. Every day, it’s a fight for marketshare, to keep up and

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