A positive long-term relationship takes care, attention and ongoing checkups Just like any relationship, the best client-agency partnership is a
Author Archive
2013
From Funnels to Breadcrumbs: Why Shortcut to Sales Mentality Misleads Many Marketers
I bought a pair of shoes yesterday―admittedly, not earth-shattering news. But it brought to mind the discussion many brands are
2013
Postcards From CMD
Latest campaign for Citrix hits near and dear to our hearts We’ve been thinking a lot about inspiring workplace recently.
2012
Happy Holidays from CMD!
Happy Holidays from CMD! We are wishing you a safe and fun season! Just how fun? Click the image below
2012
When the Web Weeps
Grieving collectively and social media sensitivities for brands I remember when September 11, 2001, happened, years before social media. I
2012
CMD’s Earned Media Work Gets a Perfect Score at Annual PRSA Spotlight Awards
Healthcare IT blog, op-ed take top honors in regional competition PORTLAND, Ore. — CMD’s social media, PR and digital communications
2012
Pinterest the Temptress, Resistance Is Futile: A Marketer’s Guide to Harnessing the Passion of Pinterest
Many of my social media peers don’t fall easily for new platforms. We’ve seen lots of fly-by-nights and promises of
2012
Tell a story. Change the world.
As a CMD filmmaker, no one believes in this idea more than Ron Bourke. For years, Ron has been behind
2012
THE MANY DIMENSIONS OF SOCIAL YOU
More social media choices reveal different reflections of ourselves—is the picture always clear? Some futurists predict that one day, we
2011
Badges, Breakout Sessions and Networking Bonanzas – The Best and Worst of Industry Conferences
Probably like you, I go to a lot of conferences. It comes with the territory in an industry that’s evolving