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The Back Deck

Our view on navigating today’s marketing landscape

Author Archive

9 Sep
2011

The Portland Bike Commute Challenge – Are You In?

Pump your tires, tighten up your chain and get ready to ride, because we’re in the midst of the Bicycle

31 Aug
2011

HEAD OF CMD EARNED MEDIA GROUP NAMED PRESIDENT OF FOREST PARK CONSERVANCY BOARD OF DIRECTORS

PORTLAND, Ore. –Forest Park Conservancy (FPC), the leading nonprofit organization that helps care for Portland’s largest urban park, has named Darcie

4 Aug
2011

BlogHer ’11 Preview: CMDers to Present at the Country’s Largest Blogger Conference for Women

BlogHer ’11 is right around the corner, and CMD’s Julie Yamamoto and Melissa Lion are busy preparing to present at

3 Aug
2011

WOMEN LEADERS IN SOCIAL MEDIA AT BLOGHER ’11 INCLUDE PROS FROM CMD

PORTLAND, Ore. - Two top pros from CMD, Portland’s leading integrated marketing agency, will speak next week at BlogHer ’11, the

29 Jul
2011

JELD-WEN SHOWS ITS GAME FACE, DEBUTS ADS CELEBRATING SOCCER AND TIMBERS FANS EVERYWHERE

Airing first in “Soccer City USA,” the Oregon-based window and door manufacturer draws close connection between its brand and some

23 Jun
2011

Taking Your Brand’s Twitter Efforts to the Next Level

It’s no secret that Twitter has become one of the most popular social media channels for consumer and B2B brands

9 Feb
2011

Breaking Through the Social Media Noise in 2011

Last year was big for social media: Twitter use more than doubled, Facebook continued its quest for world domination and many

15 Dec
2010

Time to Check In at CMD on Facebook

We’re a pretty merry bunch here at CMD. We deck the halls, tweet with ol’ Saint Nick and even have

12 Jul
2010

CMD World Cup Haiku Winner Unveiled

The results are in. Yes, Spain captured the World Cup title on Sunday with an exciting 1-nil win over The

6 Jul
2010

Time to Vote: Select the Winning World Cup Haiku

Thanks to everyone who participated in the CMD World Cup Haiku Contest! It was a tough job, but we’ve narrowed

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