rss rss rss rss
The Back Deck

Our view on navigating today’s marketing landscape

Archive for June, 2010

30 Jun
2010

AYCLW: Acronyms You Can’t Live Without. Well, Maybe You Can …

Sorting out your SMEs? Tracking to your MBOs? RTing your friend’s OOBE? What now? This post goes out to all

23 Jun
2010

New Feature Injects Value into Location-Based Services—Will You Be Checking In?

Location-based social media platforms that allow users to find deals and “check in” at local hot spots are all the

16 Jun
2010

Wake Up: You Are Not a Brand

Bear with me folks: No industry insights today, just personal insights. So have a seat and buckle up. Many years

14 Jun
2010

Haiku Your Way to a World Cup Soccer Jersey

Catch World Cup fever; Enter our haiku contest; Win an awesome prize! The World Cup bug has bitten CMD more

11 Jun
2010

Gooooooooooal! CMD Has World Cup Fever

The 2010 FIFA World Cup kicks off today and we’re excited to watch all the thrilling action over the next

9 Jun
2010

Ending the Guessing Game

At the recent 2010 Portland Communicators Conference, Peter Shankman, idea man behind Help a Reporter Out (HARO), emphasized the importance

3 Jun
2010

Lesson Learned: Step Up to the Plate

The ending of the Detroit Tigers baseball game last night has turned into a social media phenomenon. Why? Because someone

Recent Posts

Archives